I’ve been a long-time Gravity Forms user, but Formidable forms could do more out-of-the-box for what this client needed. Now that I’ve used Formidable, I’ll be using it again for new clients. Great support, too.
Last updated on November 3, 2025 by Kyle Cash
Formidable Anniversary 2023: 13 Features for 13 Years!
It's the Formidable Anniversary 2023 edition! And we’re excited to reveal all the excellent features released for Formidable in the past year.
Approximate read time: 4.5 minutes
Formidable underwent many changes in 2022.
From landing pages to spam protection, it became stronger with new, groundbreaking features. And all these features are aimed at one thing.
HELPING YOU!
So, in honor of Formidable’s 13th year, here are 13 features released in 2022 to take your forms and website to the next level!
Upgrade your WordPress site with powerful, flexible forms.
13 New Features to Formidable in 2022
1. Landing Pages
Landing pages used to require coding skills.
But not anymore. Formidable Forms gained the ability to create a beautiful landing page for your form to help you bring in more leads than you know what to do with.
With the simple switch of a toggle, Formidable generates an entire landing page for you. Then, you can easily customize it to match your website’s theme, add logos and CTAs, and more so the landing page becomes YOURS. And you won’t sacrifice any page speed to get it!
And Formidable is the perfect landing page plugin you need.
2. Conversational forms
People love interactive forms.
Whether it’s surveys, applications, forms, or chatbots, conversational marketing provides a better user experience. And conversational forms are a perfect way to get that experience.
Even better, Formidable takes the complexity of conversational forms and simplifies them. That way, anyone can create a beautiful conversational form that engages their website visitors. And that means more conversions for you!
After all, who doesn’t love a bit of conversation?
3. Trivia Quizzes
Quizzes are fun.
And now they’re even fun to make with Formidable Forms.
Whether creating a spelling quiz for school or an Ariana Grande song viral quiz, Formidable can help you do it in a few easy steps. Then, you can show the results in a variety of creative ways.
Fun, educational, and engaging — quizzes are the way to go.
4. Geolocation
Typos and address mistakes be gone!
With the Formidable Forms geolocation feature, you can tie your form’s geolocation to Google Maps — no third-party plugin needed!
Now, visitors can autofill their addresses on your website with accuracy. No mistakes, and no packages sent to the wrong place.
Just fewer headaches and more happy customers!
5. Application Organizer
Every application you build, all in one spot.
This makes your application management simpler and saves you from getting headaches. You can also use one of Formidable’s application templates to save you even more time.
We know your time is valuable, and we build Formidable’s features to give you more.
6. Infinite Scroll (Ajax)
With a simple dropdown selection, you get endless scrolling.
Show endless houses for a real estate business, or create an Instagram-like scrolling experience with images for your portfolio — all with one infinite scroll plugin. And that’s just two of the ways you can use it.
While it seems like a small feature, it’s infinite in its potential ?
7. Forms to PDF
Want to attach your form entries straight to a PDF?
Formidable’s got you! And then it’s up to you what to do with it.
Create a button to download the PDF instantly. Send it as an attachment in an email. Or display it on your website for website visitors to see.
And this is just the start. Formidable has much more coming on the PDF front in the future.
Stay tuned for more Forms to PDF options ?
8. Outcome quizzes
Who doesn’t love cozying up next to a fire and taking a Buzzfeed-style quiz?
C’mon, we know we’re not the only ones! And that’s why we brought the feature to Formidable for everyone to enjoy!
Now you can create your own Buzzfeed-style quizzes and display them on your website to get visitors from all over. Are you the next viral sensation in the making? You can be!
Here are a few types you can make:
And Formidable is here to help.
9. Google Sheets
Google Sheets runs the lives of many worldwide.
And having an easier way to get information into Google Sheets to break down and analyze is critical.
So, use a form to do it. With Formidable, you can map all form entries to specific Google Sheets cells for easy transfer. No clicking, copying, or cutting needed on your part. Formidable will do it for you.
That way, you can spend time on the more important stuff.
10. User Flow
Data is king for your website.
And Formidable’s User Flow can be your detective with its tracking. See each scroll and click a visitor made, which pages they visited, and for how long — all in one simple lead tracking report to help you reach your business goals. Then, use this data to improve your visitor flow to bring people to your site and help them stay there.
Formidable’s User Flow is one of the best ways to help your conversion tracking.
11. Link by Stripe
Faster checkouts lead to more sales.
And nothing makes checkout faster than Link by Stripe.
All they need is an email address and a phone. And then, a code is sent to their phone to check out ASAP. That means more sales for your business due to less frustration.
Plus, you get a few more payment gateways for your website.
Win, win.
12. Advanced Custom Fields
You all asked for Advanced Custom Fields integration, and you got it!
You can easily map your ACF fields to Formidable and update them from the front end. No more coding necessary for small changes.
Just update the field with ACF and Formidable, and you’re done!
13. hCaptcha
And last but not least is hCaptcha.
hCaptcha is a type of captcha that Google doesn’t own, so many privacy-minded individuals prefer it as an alternative.
We know spam can be annoying, so we aim to help you block it at all costs.
From Idea to Reality in Minutes. Build Powerful Forms, Dashboards, Apps and More.
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Wrapping up
2022 was a BIG YEAR for Formidable Forms.
And 2023 is shaping up to be even bigger. We’re so excited you’re here to join us on this journey, and we’re eager to see how you use Formidable Forms to help your website.
Stay tuned for (a lot) more!
Read more from the Formidable blog
Forms vs Apps in WordPress: Where Simpler Tools Collapse
How a WordPress Payment Approval Workflow Works
Gravity Forms vs Formidable Forms at Real World ScaleDid you know that Formidable Forms is one of the fastest WordPress form builder plugins available today? If you're not already using it, get started with our free plugin or the full-featured pro version!
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