Do you want to create targeted web pages that convert? Learn why WordPress landing page plugins are key and discover six of the best options for any website!
If you’re planning to build landing pages, you may already be familiar with some sophisticated marketing techniques. However, these specific web pages present unique challenges. Furthermore, you might realize that without help, you won’t have the time to create as many as you’d like.
Fortunately, that’s where WordPress landing page plugins come in. Instead of starting from scratch each time, a plugin can help you streamline your page-building process and create countless targeted pages that convert. All you have to do is choose the right tool.
In this post, we’ll introduce you to landing page plugins and why they are useful. Then, we’ll evaluate six of the most popular WordPress landing page plugin options so you can make an informed decision. Let’s get started!
Why WordPress landing page plugins are useful
Before we dive into the benefits of using these plugins, let's quickly review what landing pages are. In a nutshell, they are standalone marketing web pages with one specific goal. Landing pages typically request a user's contact information, using a tool such as an email signup form:
The specific goal of these unique pages is usually lead generation. Since this goal can be achieved in many ways, there are many types of landing pages you can choose from.
Whatever kind you use, statistics show that landing pages are a great way to increase lead generation, making them an extremely effective marketing tool. This may be because a landing page's simple design is simple and sleek and can help remove distractions.
The downside, however, is that even a high-converting landing page can only have one goal. As such, you may need a lot of them to see results, especially if you offer a lot of different products and/or services.
Fortunately, that's where landing page plugins come in handy. If you use these tools wisely, you can easily boost productivity and improve conversions by creating landing pages quickly.
6 best WordPress landing page plugins
A good landing page plugin will be dependable, easy to use, and affordable. It should help you make landing pages with ease so you can start generating leads and conversions. It should also fit elegantly within any WordPress theme.
Now, let's review six of the best WordPress landing page plugins that made our list!
1. Formidable Forms
First up, is the new landing page feature from Formidable Forms. This tool is simple yet sophisticated and enables you to create beautiful landing pages with flexible forms in minutes.
Here are some of the key features you get with Formidable Landing Page Forms:
- Create a landing page from pre-existing forms or generate new forms
- Edit content alongside forms using a block editor
- Use beginner-friendly, simplified design choices and pre-designed templates
- Control background image opacity to reduce distractions
- Maximize conversions with mobile-friendly forms
- Gain access to the massive Formidable library of forms and views
This is an excellent choice if you're a Formidable Forms user because of the library of forms at your disposal. It's also a great option for beginners, as the process to get a landing page up and running on a WordPress site couldn't be easier. In addition, Formidable prides itself on having thorough documentation and a quality support team. You'll have help every step of the way.
Additionally, all landing pages made with Formidable Forms are optimized to keep each website fast. Therefore, if you're looking to give a website's performance a boost, this all-in-one plugin is for you.
Pricing: To take advantage of the new Formidable Landing Page Forms, you'll need at least a Formidable Plus plan with pricing starting at $99.50 per year.
The SeedProd plugin is a popular landing page builder for WordPress. With this tool, you can easily create a wide variety of content, including lead pages, sales pages, coming-soon pages, and maintenance pages.
Let's take a look at what you can do with this plugin's main features:
- Use a drag-and-drop builder
- Choose from landing page-specific blocks
- Leverage pre-built smart sections for headers and Calls To Action (CTAs)
SeedProd is a solid choice for e-commerce business owners, bloggers, and developers. If you're running a WordPress website, chances are you'll need to build a landing page at some point. However, if you're an advanced developer looking for more control over landing page designs, this may not be the best choice for you.
Pricing: The base WordPress SeedProd plugin is free. However, if you're interested in additional features, paid plans start at $39.50 per year.
3. HubSpot WordPress Plugin
The HubSpot WordPress Plugin offers Customer Relationship Management (CRM), email marketing services, forms, analytics, ad management, and much more. It also comes with landing page functionality.
What's more, this plugin offers dozens of integrations with tools that can make landing pages even more effective. For example, you can create pages with signup forms and connect them to popular email marketing tools. This small step can streamline sales funnels and boost conversions.
Here are a few more of this plugin's standout features:
- Use a straightforward What You See Is What You Get (WYSIWYG) editor
- Choose from an extensive landing page template library
- Preview how each landing page looks within a theme and plugin on different devices before publishing
- Tailor landing page content to individual users (squeeze pages, hooks, etc.)
This tool may be a great choice if you use any additional HubSpot software. That way, you can create a centralized workflow for any online business. It may also appeal to anyone looking for a large selection of integrations with other communications tools.
Pricing: The HubSpot WordPress plugin is free. If you want access to more advanced features, you can upgrade to the full marketing hub, starting at $45 per month.
4. Elementor Pro
Elementor Pro, a well-known page builder, enjoys a community of millions of website owners. It is also an open-source tool. This means professional users of the product are constantly improving the plugin by creating add-ons, templates, and widgets.
Let's dive into some of the ways you can leverage their most notable features:
- Use a drag-and-drop live editor
- Benefit from responsive designs
- Take advantage of landing page management and templates
- Use a form builder
This makes the Elementor Pro plugin a wise choice if you don't want to touch a line of code. Its stimple interface makes this solution beginner-friendly. Additionally, it's a good choice for anyone running a single website who needs an affordable solution.
Pricing: Elementor Pro plans start at $49 per year for one website. If you don't need as many features, you can also check out the plugin's free version.
5. Beaver Builder
Some of the biggest names in WordPress use Beaver Builder. This free plugin offers a powerful suite of tools for building mobile-friendly landing pages with responsive layouts.
Here are some of their most valuable features:
- Use it on an unlimited number of sites
- Take advantage of translation-ready pages
- Undo/redo revisions
- Build pages using content modules
Beaver Builder is also a great choice for developers since you can use it on an unlimited number of sites. Furthermore, it offers reliable customer support, premium modules, and pre-designed templates. With this tool, you can build landing pages that will keep any WordPress site performing its best.
Pricing: The base plugin is free, or you can opt for one of their paid plans starting at $99 per year.
6. Thrive Architect
Thrive Architect offers a visual page builder that can help you create successful landing pages that convert. While there is an entire Thrive Suite of tools, right now, we'll focus on the Thrive Theme Builder. It offers dozens of optimized landing page templates with elegant themes that will help grow business.
Let's take a look at some of Thrive Theme Builder's most unique features and how you can benefit from them:
- Use pre-built elements such as customizable buttons, countdown timers, and forms
- Design pages quickly using section templates called Page Blocks
- Ensure that every WordPress website looks good with mobile-friendly designs
Unfortunately, you can't purchase individual elements of Thrive Architect's Thrive Suite. As such, this may be a good option if you're looking for an all-in-one page builder solution. However, it might be excessive if you're looking for a simple WordPress landing page plugin.
Pricing: Thrive Architect costs $19 per month with a 30-Day Money-Back Guarantee.
WordPress landing page plugins conclusion
If you’re not using a WordPress landing page plugin, you're missing an opportunity to save precious time. Because with these powerful plugins, you can streamline page building and boost conversions.
Now, let's quickly review some of the best plugins for building landing pages:
- Formidable Forms: A simple yet sophisticated tool that enables you to build landing pages in minutes
- SeedProd: A popular option that offers many different types of landing pages, including coming-soon and maintenance pages
- HubSpot WordPress Plugin: A comprehensive plugin with many integrations you can use to optimize marketing funnels
- Elementor Pro: A robust premium tool that offers a straightforward interface and a drag-and-drop editor
- Beaver Builder: An excellent option for developers who want more control over their landing page designs
- Thrive Architect: An all-in-one solution with a visual builder you can use to create appealing landing pages
Are you looking for an easy and fast way to create beautiful landing pages? Check out the Formidable Forms Landing Page plugin today!