Looking for the best WordPress email marketing plugins? This list will give you the best so you can start boosting your email list today!
Approximate read time: 5.5 minutes
Are you looking to add email marketing to your WordPress site? Look no further!
This blog post will give you the best WordPress email marketing plugins. These plugins will help grow your email list and get your email marketing started the right way.
So, keep reading to discover more!
10 best WordPress email marketing plugins
1. Formidable Forms
Rating: 4.7 stars (1,100+ reviews) | 300,000 active installations
Formidable Forms is mainly a form builder plugin for WordPress.
But that doesn’t mean it can’t be your email marketing tool. With the features and integrations you get, there’s a reason it’s number one on this list.
Here’s why Formidable is among the best WordPress email marketing plugins:
- Simple drag-and-drop form builder to create forms for any WordPress theme in minutes.
- 225+ form templates to get you started even faster.
- Integrations with the top email services (Mailchimp, ActiveCampaign, and many more).
- Email autoresponder for email management.
- User Flow to track how visitors arrive at your email form.
These are just a few features that make it among the best WordPress email marketing plugins. We’d need way more page space to list them all. And we know you don’t have that sort of time.
And everything is handled right from your WordPress dashboard. Simple and easy.
Pricing
Formidable has a free plugin. But, to access advanced features (such as email marketing service integration), you’ll have to purchase one of Formidable’s premium plans (starting at $39.50/year).
2. Newsletter
Rating: 4.6 stars (1,130+ reviews) | 400,000+ active installations
Newsletter is a simple email newsletter plugin that’s great for beginners and advanced users.
You can easily send email marketing campaigns right from your WordPress dashboard. Plus, creating newsletters is a breeze. Simply drag and drop the blocks, and you’re good to go.
So, if you’re ready to kickstart your newsletter efforts on your WordPress website, Newsletter is here to help.
Pricing
Newsletter offers free WordPress email marketing plugins. You can also add features and integrations through their premium add-ons (starting at $69/year).
3. Hustle
Rating: 4.4 stars (840+ reviews) | 100,000+ active installations
Hustle is a powerful email marketing plugin with many features.
Creating your marketing campaigns is easy and intuitive, and its 15+ templates make things even faster. Plus, you get a simple drag-and-drop builder to build pop-ups, slide-ins, and other forms. And you can closely track your campaigns using the analytics built into the plugin.
Overall, Hustle gives you tons of features to supercharge your email efforts.
Pricing
Hustle offers a free and premium plugin with more advanced features. Prices start at $7.50/month.
4. Mailchimp for WordPress
Rating: 4.8 stars (1,450+ reviews) | 2+ million active installations
Mailchimp’s native forms are…basic.
And Mailchimp for WordPress recognized that and quickly developed the perfect plugin for Mailchimp users.
Create great-looking Mailchimp forms, tag your subscribers, recover abandoned carts, and much more from a straightforward plugin. And it even integrates with WooCommerce in a few steps.
So no matter your use, MC4WP can help you. It's among the best WordPress email marketing plugins for a good reason.
Pricing
MC4WP has a free plugin and a premium version with more advanced features and priority support. Prices start at $59/year.
5. Omnisend
Rating: 4.9 stars (110+ reviews) | 10,000+ active installations
Omnisend is among the standout WordPress email marketing plugins, perfect for online merchants
focused on boosting sales and expanding their audience.
You get a comprehensive set of tools designed to make email marketing for eCommerce both
effective and straightforward. With its easy integration and powerful features, Omnisend helps
you connect with your customers in a more meaningful way.
Key features include excellent integration with WooCommerce, letting you seamlessly sync your
online store and create personalized email campaigns. Omnisend also offers advanced email &
SMS marketing automation features for sending the right message at the right time, as well as a
user-friendly drag-and-drop email builder that lets you create professional-looking and engaging
emails in minutes.
Pricing
Omnisend offers a free plan that includes all features for up to 250 contacts. Paid
plans start at $16/month and go up to $59/month, with the price increasing based on the
number of contacts.
6. MailPoet
Rating: 4.5 stars (1,305+ reviews) | 700,000+ active installations
MailPoet offers a ton of features, all from your WordPress dashboard.
Set up weekly emails with your latest posts, create your forms, and add/remove subscribers easily. Plus, it has a drag-and-drop builder for its forms and emails, so your design only takes a few minutes. And if you use WooCommerce, integration is simple.
Overall, it offers a lot of features in a small package, which makes MailPoet a great Mailchimp alternative.
And you get plenty in its free WordPress email marketing plugins.
Pricing
MailPoet offers a free version of its plugin and email service. However, you must purchase a premium plan for more features and subscribers. Plans start at $10/month.
7. Newsletter, SMTP, Email marketing and Subscribe Forms by Brevo
Rating: 4.2 stars (230+ reviews) | 100,000+ active installations
If you don’t have an email service, then this is a solid option.
Formerly SendinBlue, Brevo is among the powerful all-in-one WordPress email marketing plugins.
And what’s even better is you can get a free account and download the free plugin. Yep, that’s right. You can get your entire email marketing system started for free!
Plus, you’ll get a simple form builder and templates available to get started faster.
While it’s more limited than other plugins on this list, it’s hard to go wrong with this plugin as your WordPress email marketing plugins for free.
Pricing
Sendinblue’s plugin is free. You can also get a free account, but you must upgrade for more features. Prices start at $25/month.
8. WeMail
Rating: 4.2 stars (20+ reviews) | 10,000+ active installations
WeMail is another excellent option if you want to keep things simple.
You can quickly build subscription forms by integrating with a top form builder (like Formidable Forms). Then, customize your emails from the dashboard and watch your subscribers roll in. Plus, you can track these subscribers using its analytics tools.
Overall, it’s one of the best email marketing services for WordPress for free.
Pricing
You can download the free plugin to get basic features. WeMail offers a premium plan with advanced features and support starting at $5/month.
9. HubSpot
Rating: 4.4 stars (200+ reviews) | 400,000+ active installations
Whether you’re trying to send 10,000 emails per month, boost your lead-generating abilities, or just want a simple CRM, HubSpot can handle it.
While it doesn’t excel in any areas, it’s a great option if you want one plugin to handle everything instead of 10+. Plus, its marketing automation takes a few tasks off your hands and lets you relax a bit.
And you’ll get a few extra features like live chat, real time analytics, email templates, and much more.
HubSpot’s plugin is like the Swiss Army Knife of WordPress marketing. That's why it's on our list for the best WordPress email marketing plugins.
Pricing
Hubspot’s plugin is free and works with a basic account. However, you’ll have to get a premium plan starting at $45/month to get more advanced features.
10. Jetpack CRM
Rating: 4.3 stars (135+ reviews) | 40,000+ active installations
We figured, why not add another CRM to the list?
We want to give you the best options, and CRMs are powerful tools depending on your needs.
Like Hubspot, if you need lead gen, plus the powers of email marketing and eCommerce, then Jetpack is a solid consideration.
Easy to set up, great integrations, and plenty of extra features to supercharge your website and its email marketing campaign.
Pricing
Jetpack CRM is a free plugin but offers “good value extensions” for the plugin to add to your abilities. Monthly plans start at $11/month.
What is the best email marketing plugin for WordPress?
That’s quite the list, eh?
Any one of these plugins would be a great addition to your website.
But we want to hear from you. What do you think is the best email marketing plugin for WordPress?
Let us know in the comments 💬 And give us a follow on Facebook, Twitter, and YouTube for more email marketing tips and tricks!
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