WordPress geolocation plugins can be an effective way to learn more about your audience. Here are the best options for your WordPress site!
Often, you can generate more leads and conversions on your website by targeting your ideal audience. However, if you don't have enough information about your visitors, you won't be able to create a personalized experience for them.
With a WordPress geolocation plugin, you can learn the geographic location of your visitors and customize your content based on this data. Many plugins can also add post geotags that can boost user engagement.
In this post, we'll recommend six of the best WordPress geolocation plugins. Each tool has its own unique features, so you can choose the most effective option for your site. Let's get started!
1. Formidable Geolocation
Using the Formidable Geolocation plugin, you can collect accurate address data from your visitors. If you're already using Formidable Forms on your website, you can simply install this geolocation tool as an add-on.
Formidable Geolocation automatically displays the user’s current location on a Google Map within any form. Additionally, you can set up Google address autofill to auto-complete address fields. This improved user experience makes it easier for visitors to fill out your forms, which boosts conversion rates.
Features:
- Geolocation autofill for text and address fields
- Automatic Google Maps integration
- Interface is mobile friendly
Pricing: Formidable Geolocation is automatically included in the Business and Elite Formidable Forms plans. These start at $199.50 per year and come with a wealth of integrations and add-ons.
2. GEOmyWP
Whether you have an online store or business directory, GEOmyWP can geotag any registered post types on your website. With widgets and shortcodes, you can easily display maps on any page.
GEOmyWP can be an effective option for membership sites that use BuddyPress. With this plugin, your online members can add their location to their profiles. You can also enable users to view the distance to other members with proximity search forms.
Features:
- Displays maps, addresses, and directions
- Integrates with BuddyPress
- Includes a form builder
Pricing: You can download a free version of GEOmyWP. If you want to include an IP address locator or exclude certain locations, you'll need to purchase a premium plan. These start at $49 per year.
3. MonsterInsights
If you need an in-depth report of your audience's location, consider installing MonsterInsights. This popular plugin connects with Google Analytics so you can view bounce rates, common keywords, page speed, and more.
One useful feature of MonsterInsights is the audience report. This report displays where your visitors are located and the content they're most interested in. This data helps you update your content marketing strategy to target these users.
Features:
- Detailed audience demographics report
- Behavior report to analyze inbound visits
- E-commerce metrics such as revenue, conversions, and popular products
Pricing: The free version of MonsterInsights gives you a customized report about your online audience. However, a paid subscription includes real-time analytics and other advanced tracking features. The MonsterInsights premium version starts at $99.50 per year.
4. Geolocation
Geolocation is a simple but effective WordPress geolocation plugin. Using this tool, you can geotag any post so visitors can view a map with a specific location.
To start using Geolocation, you can simply enter your Google Maps API key into the plugin's settings. Then, you can use the WordPress block editor to add an address to any post or page. This simple feature can make your content more interactive for your online visitors.
Features:
- Geotag any post
- Display a map widget and location description
- Add multiple entries onto one map
Pricing: Geolocation is a free WordPress plugin.
5. CF Geo
With CF Geo, you can use shortcodes, PHP code, or JavaScript to fully control the geolocation of your WordPress website. Using this plugin, you can set a default location for your entire website or attach geotags to specific pages.
Additionally, CF Geo offers advanced features to manage your e-commerce website. Based on a user's location, you can convert your pricing to their local currency. This can be beneficial when you're trying to scale your audience globally.
Features:
- WooCommerce integration
- SEO redirection based on geographic information
- Spam protection
Pricing: The core WordPress plugin is free, but it is limited to 1,000 API lookups per day. To access unlimited lookups, the premium version starts at $10 per month.
6. Simple Location
Despite its name, Simple Location is a robust geolocation plugin. It enables you to add coordinates to any post, as well as comments, users, and attachments. This plugin also supports WordPress geodata, which stores your geolocation information.
Unlike other options on this list, Simple Location can also display local weather data. You can set a weather widget to a specific location, user, or airport code. Then, users can see the temperature, wind speed, and other conditions in their area.
Features:
- Displays weather data
- Retrieves location with HTML5 geolocation API
- Saves location information from image metadata
Pricing: Simple Location is a free WordPress geolocation plugin.
Conclusion
Although there are many geolocation plugins available, finding the right one helps you optimize your content for international visitors. Many of these options make it easy to geotag specific posts and display map widgets to your audience.
To review, here are our top picks for WordPress geolocation plugins:
- Formidable Geolocation: A Formidable Forms add-on that automatically displays user locations on a map, and autocompletes address fields.
- GeoMyWP: A simple plugin to geotag registered post types and add member location information.
- MonsterInsights: This tool integrates with Google Analytics to provide detailed demographics about your audience.
- Geolocation: A simple geolocation plugin that enables post geotagging.
- CF Geo: This plugin can convert your product pricing information into a user's local currency.
- Simple Location: A free geolocation tool that adds coordinates and weather data to any post, comment, user, or file.
Using Formidable Forms, you can add geolocation to any form without installing an expensive, third-party plugin. Check out our Business and Elite plans today to access automatic geolocation autofill features!
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