Goals drive us. But if we can't track our progress, it's hard to stay motivated. That's where Formidable Forms' WordPress goal-tracking plugin comes in.
Approximate read time: 5.5 minutes
Running a goal-tracking WordPress website isn’t easy.
Not only that, but you’re probably busy setting things up, responding to emails, and also trying to get new customers.
It’s a lot to deal with.
You need something simple and easy. You need a WordPress goal-tracking plugin.
So, meet our friend: Formidable Forms.
Why you need a way to track goals
Whether you’re tracking personal, business, or client goals, having a goal tracker on your website makes your job easier.
It handles the heavy lifting of taking users’ goals and showing them in a way that’s great for both you and the user.
But what kind of goals can you track with a goal-tracking plugin?
- Business objectives - Track your marketing goals using a goal-tracking system. And the best goal trackers will have insights from campaign tracking to give you so you can take action to achieve your goals.
- Client success - If you want a goal tracker, you likely have clients. And using a goal-tracker is the best way to track their goals. Plus, if your goal tracker can show the data to them uniquely, even better!
- Fundraising goals - Whether it’s crowdfunding or for a charity, fundraising is always beneficial. And a goal tracker can easily help you (or your clients) keep track of their fundraising efforts.
Sounds great, right? But where can you get all of that in one package?
As of November 2022, there’s a new goal-tracking solution for WordPress.
Formidable Forms created User Flow to help track marketing goals originally, but it also works for a wide range of objectives and use cases.
Today we’re going to show you how our goal tracking feature works and what it can do, plus give you a look at a couple of bonus ‘goal tracking’ features that Formidable comes with too.
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Multiple WordPress goal-tracking plugins in one
You could waste time downloading loads of different plugins for your website (and slow down your WordPress site in the process).
One for logging your client's goals, another to track them, and yet another to show their progress visually.
Or, you can choose one plugin that does it all. That's a better option, don't you think?
Simplify your marketing goals with User Flow
First, what is User Flow?
User Flow is the path your customer takes to complete your goal on your WordPress site. And that goal can be selling a product or getting sign-ups for your Ancient Beans-Only Recipe Collection.
Making it easy for a visitor/customer to reach your WordPress form means more people complete it. This idea is called reducing customer resistance.
And the best way to reduce customer resistance is with User Flow from Formidable Forms.
A simple report allows you to answer four simple questions:
- Who are your visitors?
- Where do your visitors come from?
- What did your visitors do on your website?
- How did your site visitors get converted into customers?
And with the answers to these four questions, you can take your marketing strategy from good to FANTASTIC!
It’s like entering a cheat code into your conversion tracking.
And all of these examples only involve installing and activating Formidable Forms to your WordPress admin.
Seems too easy, doesn’t it?
Optimize your customer journey
You may know your most popular pages from Google Analytics or Search Console.
But that only tells part of the story.
You decided to put a sign-up form on your goal-tracking website to attract clients. You figure anyone who’s tracking goals may be interested in coaching.
However, your sign-up form is getting overlooked by customers. You just haven’t figured that out yet, though.
Recently, you’ve started using Formidable Forms and noticed its User Flow feature.
You turn it on to see how it can help.
A few days later, you check back.
There’s a sign-up on your form, and you receive a report of the user’s path! But, all along the path are breadcrumbs. And they’re telling you what your visitor clicked, how long they spent on a page, and any other actions they take.
Now, you realize the problem.
It’s taking way too long for visitors to find your form. So, you add one front-and-center on your homepage. And you include one on all your top blog posts.
Immediately, you see sign-ups start rolling in ?.
That’s just a small example of the benefits you'll see by improving your User Flow.
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Create a complete fitness tracker solution
Thanks to better sign-up form placement, your client list has grown even faster than your clients' muscles ?.
Let's say you have one particular client, Veronica, who's excited about running her first marathon. She’s ready to start her fitness journey, and you’re ready to help her reach her goal.
But you want her to get the best experience. Goal-setting and following her progress via a fitness tracker must be easy and unique.
So, you create a form so she can enter her runs and other activities.
This information helps you change her training plan as needed, which you can view in Formidable Forms.
Having this information is great for you. But how does it help Veronica?
Well, you can use Formidable Views to create a personal habit-tracking calendar for her ?. And there, Veronica can click on a goal objective and view it using the calendar.
People love seeing their consistency over time. And a calendar is an awesome way to do it!
So, you create a nice fitness calculator and along with it, Veronica gets an excellent motivation tool. Win-win!
You might think you’d need a few different plugins for all this. But it only takes one: Formidable Forms.
And it doesn’t matter the type of goal. With you + Formidable, all objectives are attainable.
Support your small business
A few months later, you’ve decided you’re going to invest in and open a gym ?️.
But, it would help if you had a way to raise some money to help fund it. So, it’s fundraising time.
You’ve seen the success crowdfunding has had for people and businesses all over the world. And now you have enough website traffic, social media followers, or clients to spread the word. But, you want a way for people to track your crowdfunding goal's progress.
Sure, most crowdfunding websites have their own methods. But you want to create your own to continue driving traffic to your website. The hustle never stops, right?
Luckily, you've got Formidable Forms.
You don't need to use a crowdfunding site that takes a hefty percentage of your earnings ?. You can do it all with the plugin you already have!
Check out this example of a donation form that you can adapt to fit whatever funding objectives you need:
And you can even create a fundraising thermometer / progress bar ?️ by using Formidable Views on a landing page. As the donations come in, it’ll automatically reflect your progress.
Just for good measure, you can also add a contact form at the bottom of the page to connect with any donors or answer any questions from potential contributors.
Last, you check the User Flow in Formidable to ensure your donation form and landing page are easy to find.
No issues yet, but you’ll keep an eye on it and make any changes if needed ?.
Why Formidable Forms is the best WordPress goal-tracking plugin
Formidable Forms is the best form builder plugin for WordPress.
Hold on... how is a form builder the best WordPress plugin for setting up goals?
Because it's our goal to make it so that people only need a single WordPress plugin to do everything that they need. That’s how Formidable has evolved over the years. Sure, it started out as a simple form builder for WordPress, but we've evolved and adapted to meet our users' needs.
All of them.
Now, it does so much more than just form building. Here are just a few of the cool things Formidable can create and do:
- Amazing applications
- Engaging conversational forms
- Viral quizzes
- Collect payments
- Export form entries to a PDF
- Make you dinner
Okay, the last one was a joke. But you get the point ?.
Formidable Forms is the best plugin you can download today.
Make the changes you need with User Flow
Formidable Forms was already powerful in your hands.
User Flow is just another tool in your belt so you can provide the best experience possible. This is just one way you can use the feature, though.
And we love seeing the inventive ways our customers use Formidable to achieve their goals. So, let us know in the comments below ? how you've been using User Flow!