Looking for the best WordPress testimonial plugins? If you need to collect and display testimonials on your WordPress site, here are the top paid and free options.
Approximate read-time: 6.5 minutes
Social proof rules the Internet. If you're shopping for a product or service, chances are you'll look at testimonials without even thinking.
And if everything checks out, you're buying!
It almost goes without saying: reviews fuel eCommerce. So, how is your website doing?
If you're looking to tap into the power of testimonials, you're not alone. The good news is that collecting & displaying them is easier than you think! All you need is the right plugin to get started.
In this article, we'll count down our top 7 testimonial plugins for WordPress. Let's get to it.
Learn more: How to Add Testimonials to Your WordPress Website
The Power of Testimonials
Consumers rely on product reviews to make purchasing decisions. It really is as simple as that.
And why not? After all, testimonials are designed to inspire trust and confidence through showcasing an actual customer experience. Buyers want to understand the mindset of a satisfied customer.
The data on testimonials is very convincing:
- Big Commerce reported that 72% of consumers say positive reviews increase their trust.
- Nielsen says that 70% of people trust reviews and recommendations from strangers.
- Demand Gen Report found that 97% of B2B customers think testimonials as the most reliable type of content.
- Strategic Factory reported that using customer testimonials can generate up to 62% more revenue.
Certainly the numbers prove it. Testimonials are powerful! Before we get to our list of the best testimonial plugins for WordPress, let's see what key features they should have.
WordPress Testimonials Plugins - Key Features
There are 2 key features you should be looking for in a testimonial plugin. These are:
- Collecting testimonials
- Displaying testimonials
Collecting testimonials
When it comes to client testimonials, you need a way to collect them on your website. Sure, you could input them yourself, but that might be difficult to do at scale.
What's easier? Asking all your clients for testimonials manually? Or directing them to a webpage where they can input one themselves?
With a testimonial collection website set up, you could automatically email clients and ask them for a review. Just set up an automatic email to send after they have been a customer for a month or two.
That's why you need a testimonial plugin that can collect reviews on your behalf!
When it comes to collecting testimonials, here's what to look for:
- What information can you collect?
- Are you able to add custom form fields?
- Can users input their name and job title?
- Can users add a title to their review?
- Will users be able to add a star-rating?
- Are there spam controls on the submission form?
Displaying testimonials
Once you've collected some testimonials, you'll need to display them. Many WordPress testimonial plugins come with pre-built templates. Others allow you to have full control over how they look on your site.
Of course, free plugins are the most limited when it comes to displaying testimonials. To get the best features, you may need to pay for a pro version. Given the power of testimonials outlined above, that's not a bad idea.
Here are some questions to ask when choosing your testimonial plugin:
- Can you change the layout?
- Are there templates?
- Can you change colors, text, etc.?
Learn more: 5 Best WordPress Customer Reviews Plugins
1. Formidable Forms
Free and premium (starting from $79/year)
Rating: 4.7 stars (800 reviews) | 300,000+ Active Installations
Let's state the obvious: if you are collecting testimonials on your website, you will be using a form! So why not use the most powerful drag and drop form builder available for WordPress? Using a form builder plugin like Formidable will give you ultimate flexibility.
Not only will you be able to collect whatever information you want, but you can display testimonials however you like with the powerful views feature.
With Views, automatically display form data as soon as forms are submitted. Show subsequent testimonials instantly without editing the Testimonials page!
Unlike the other testimonial plugins, Formidable can be used to match your website's style. What's more, Formidable can solve the problem of having too many plugins on your WordPress site! Considering all the ways to use forms on WordPress sites, why limit yourself to a plugin that only collects testimonials?
2. Strong Testimonials
Free and premium (starting from $99/year).
Rating: 4.8 stars (430 reviews) | 100,000+ Active Installations
Strong Testimonials is one of the highest-rated testimonials plugins for WordPress. The pro version comes with many customization options too. These include display options, testimonial sliders, and layout options.
Of course, it also includes a form where users can easily add their testimonials. This plugin can even be embedded in social media sites. That means you can collect them wherever your customers are.
3. Testimonials Widget
Free and premium (starting from $29/site license).
Rating: 4.3 stars (117 reviews) | 20,000+ Active Installations
If you are looking for a plugin with a little more flash, Testimonials Widget is another one that might do the trick. Of course, it comes with a widget so you won't need to make one yourself. Although, usually a text-widget with a WordPress shortcode is all you need.
One thing that sets Testimonials Widget apart? The testimonials carousel is displayed in with a variety of different effects.
4. Testimonial Slider
Free and premium (starting from $15/site license).
Rating: 4.2 stars (15 reviews) | 10,000+ Active Installations
Testimonial Slider bills itself as a fully responsive & mobile friendly plugin. In truth, most of the plugins on this list can make the same claim. Still, if you only need to install testimonials on one website, the pro version might be the most economic choice.
As with most testimonial plugins, you can add your customer testimonials showcase anywhere using shortcodes or a sidebar widget.
5. WP Testimonials with rotator widget
Free and premium (starting from $89/year).
Rating: 4.5 stars (30 reviews) | 10,000+ Active Installations
WP Testimonials comes with some interesting features that might be useful for some. First, it gives you the ability to put testimonials into categories or add tags. This feature wouldn't do much for you unless you have a large website though.
As with other plugins, WP Testimonials can display testimonials using a shortcode. There's a little extra here that might interesting though. The shortcode uses parameters for even more customization options.
6. Testimonial
Free and premium (starting from $39/year).
Testimonial is another solid option to add testimonials to your WordPress site. It allows you to rotate and autoplay the testimonials that you display.
Here's how it works: just insert a shortcode on a page. Then, just add testimonials and you are set. However, there's one downside to this plugin. Unless you add them manually, it requires another form plugin to collect them.
7. Easy Testimonials
Free and premium (starting from $99/year)
Rating: 3.6 stars (79 reviews) | 30,000+ Active Installations
Do you need customers to submit testimonials and display them on your website? Easy Testimonials can do that! This testimonial plugin lets you to add a form on your website where you can collect testimonials. If needed, you can manually enter them from WordPress admin area.
After that, you can display testimonials using a shortcode. The free version of Easy Testimonials comes with a handful of templates, while the pro version has 100's!
Wrapping Up
There you have it! We hope this has helped you find the best testimonial plugin for your WordPress site. If you're still hungry for more plugins, have a look at our list of the Best WordPress Plugins! Or check out more testimonial page examples.
Read more of our testimonial plugin tips
3 Testimonial Page Examples (and Tips to Create Your Own)
How to Add a Feedback Form in WordPress
How to Add Testimonials to Your WordPress WebsiteFormidable Forms can handle reviews and so much more! Try the free Formidable WordPress plugin or check out our pro plans - which are free to try!
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