Wondering how to capture leads quickly and easily on your WordPress site? Check out our guide to the best WordPress lead generation plugins!
If you're wondering "what is the best lead generation plugin for WordPress?", we hear you!
Capturing leads and collecting user information is vital to the success of your business. You can use this data to create a marketing platform and increase form conversions on the WordPress websites you create.
However, obtaining this information can be a long process. Even worse, it often ends in incomplete forms and poor user retention.
Fortunately, you can automate the data collection process using a lead generation WordPress plugin. Good lead forms can help businesses in two main ways.
- First, by making it easy for users to submit their email addresses and other information.
- Second, by storing the leads in a database you can manage and track your leads directly in WordPress. But to do this, you need a great lead generation plugin.
They also should work with your beautiful WordPress theme, not against it! Ugly forms do not help bring in customers.
Are you ready to save time creating digital marketing campaigns and selling your products?
In this post, we'll explore seven of the best lead generation plugins on the market. All of these options are great resources to help you create a lead generation platform in WordPress. And all of them will help do the work for you!
Let's get started!
1. Formidable Forms
Formidable Forms is the most powerful form builder for WordPress as well as one of the best WordPress lead generation plugins available. It enables you to collect information through a ton of different lead generation tools. Some of these include: simple contact forms, customer surveys, and email signup forms.
But that's not all.
You can also easily create forms that include time-saving features like an automatic form filler. No coding skills required. Formidable's all-in-one plugin does the work for you.
In addition, you can offer an excellent user experience (UX), create more leads, and keep your site sleek and flexible. Formidable uses a simple, yet powerful drag-and-drop form builder that allows for every form to match the WordPress theme.
More importantly, you can increase the chance of potential customers completing forms and submitting their information. This is super important to be successful. On top of that, you can create a WordPress lead generation landing page to cut down on distractions.
But the benefits of Formidable Forms extends past its easy platform. Another major perk is the ability to send user information directly to your automated email marketing services. This helps you increase conversion rates and reduces time spent on moving data between platforms. And time is money!
Another valuable Formidable Forms' feature is the ability to study user trends and feedback. You can even opt for a plan that allows you to see the data in easily read charts. With Formidable, you can use specific data reports to watch user trends and increase conversions. No need to rely on Google Analytics alone.
Features:
- A user-friendly, drag-and-drop form builder
- More than 170 form templates
- Multiple styling options
- Integration with email marketing software
- Advanced user tracking with User Flow
Pricing: Get a free version or premium plan ranging in price from $79 to $599 per year.
2. OptinMonster
OptinMonster brands itself as a complete marketing solution. It's tools can help you collect leads, automate your marketing strategies, and increase your sales. However, it's best known for its Exit Intent pop-up forms. You can also embed data collection forms into your site.
One of the best features of this lead generation plugin is its form trigger setting. You can send different marketing materials to your users based on location, referrals, and your website pages. In addition, you can trigger pop-up forms (including an embedded Formidable form) based on particular user actions.
For instance, imagine a user moves their cursor to the "go back" button to leave your website. You can set your plugin settings to trigger a pop-up form asking if they're sure they want to go.
Features:
- Custom templates
- Multiple form placement options
- Form triggers
- Targeted campaign tools
Pricing: You can use a free version of the plugin. The premium tool will cost you $9-49 per month.
3. Popup Maker
If you're looking to collect lead information via pop-up forms exclusively, you might consider using Popup Maker. This WordPress plugin helps you create forms that pop up automatically after a user clicks on a button. Another option is to have the pop-up form appear before a user moves to a different page on your site.
Other examples include: Having a form pop up offering limited deals. Having an e-book offer appear if a user clicks on sample information. Or having a reminder pop up that tells a user they left a cart with items in it.
In addition, Popup Maker integrates with popular form builders, including Formidable Forms. That said, it's worth noting that Formidable offers the ability to create pop-up contact forms within its own plugin.
Popup Maker can also work with your email marketing software so that you can segment your lead information. This means more organization and less work. If you opt for the premium plugin, you'll also get detailed user data.
Features:
- Multiple pop-up form types, including email subscription and e-commerce forms
- Different pop-up triggers based on time and user actions
- Integrations with form builders and email platforms
- Cookie settings to control how often users see your pop-ups
Pricing: You can use the free plugin or upgrade to the premium version for $87-247 per year.
4. Elementor
Elementor is a popular page builder plugin that doubles as a lead generation WordPress plugin. It has several features to help you collect user information. Like many of the other plugins we've discussed, these include contact forms and custom pop-ups.
This lead generation plugin can help design beautiful pop-ups with Call To Action (CTA) buttons. You can make these buttons match the colors and styles of your WordPress theme.
What's more, you can program these forms to appear after a time delay or when a visitor tries to leave your page. You can even add countdown timers to create urgency. And like Formidable's forms, all with very little work.
Imagine beautiful forms without a line of code.
Features:
- Drag-and-drop form-building features
- More than 300 design blocks
- Customizable designs and animation settings
- Support for multilingual and international websites
Pricing: The Elementor plugin is free to use. You can also buy Elementor Pro, starting at $49 per year for one website.
5. HubSpot
HubSpot is a well-known Customer Relationship Management (CRM) platform. It has a WordPress plugin that helps you capture leads via live chat and chatbots. This a more unique feature.
Chat bots eliminate the need for customer service agents to be on standby. It also increases the "personal" feel of an online business. With that in mind, you can use it to automate your lead generation process. This will help boost conversions and make readers feel at home on your website.
This WordPress plugin also has a drag-and-drop builder. Like other plugins we've mentioned, this plugin helps you create embedded email signup forms and pop-up boxes. You can also build email marketing campaigns based on user interests.
Features:
- Lead generation automation tools
- Integrated email marketing
- Built-in data analytics
- Integration with form and pop-up builder software
Pricing: The product is free or can go up to $5,000 per month.
6. SeedProd
SeedProd is another popular website builder with lead generation features. You can use it to build opt-in and lead generation landing pages from sleek templates.
On top of that, the plugin integrates easily with most email service providers. No more moving data around by hand. Consequently, this makes streamlining your digital marketing campaign a breeze.
In addition, this lead generation plugin includes a subscriber management tool. This can show you helpful information about your leads over time. Imagine having a database that tells you what forms are bringing in customers and which ones never get looked at. And all right at your fingertips!
Features:
- More than 150 landing page templates, including opt-in pages
- Integrations with e-commerce, email, and marketing platforms
- A simple drag-and-drop builder
- Formatted blocks that chan help speed up page creation
Pricing: Costs range from $39.50-239.60 per year.
7. Bloom
Bloom is another powerful lead generation WordPress plugin. It includes six different opt-in display types. These included: pop-up forms, fly-ins, and widget area forms.
Additionally, you can require users to provide information before reading restricted content. That alone allows for a lot of flexibility for user engagement. For instance, you can offer an exclusive e-book, but only after users sign up with their email.
Bloom also lets you choose from many opt-in form triggers. Triggers signal to a form when it should appear on the page. This can be very useful for guiding users to things they would be interested in.
Some of the included triggers are: time delays, inactivity, and user behavior.
In addition, you can change the design of your forms and decide exactly where they will display on your pages. Finally, you can manage your lead data from a central dashboard.
Features:
- Integration with 19 email platforms
- Customizable pop-up and fly-in triggers
- A/B testing and detailed lead data
- More than 100 opt-in form templates
Pricing: The Bloom plugin comes bundled with other Elegant Themes products. A yearly plan starts at $89.
Conclusion
Using a lead generation WordPress plugin can help you easily collect user information. The right tool enables you to create high-converting contact forms and pop-up boxes. It can also work together with your email marketing services to streamline the lead generation process.
However, time is precious!
This means it is important to use the best plugin for your needs. Don't end up wasting time!
With that in mind, we recommend our Formidable Forms drag-and-drop form builder. It is easily the most versatile WordPress lead generation plugin.
It's also super easy to use and can send lead data straight to your email platform of choice. Even better? No coding required!
If you're looking for the personal chatbot feature, however, Hubspot's free plugin is another good option.
Still deciding? Formidable Forms can do far more than just collect leads. With a library of templates at your fingertips, your options are endless! Create forms that: take payments, create surveys, give quizzes, and so much more.
Check out our plugin today to experience its full range of features!
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